Indeed, Parton's legacy extends far beyond Hollywood. In 1986, the entertainment legend's Dollywood theme park opened and continues to draw millions of visitors each year. Dollywood is the product of a wonderful relationship between Herschend Family Entertainment and Dolly Parton. Herschend Family Entertainment is the operating partner for Dolly Parton in her Dollywood Company, which owns the Dollywood theme park and Dollywood's Splash Country water park. Located in Pigeon Forge, Tennessee, near the Great Smoky Mountains National Park, Dollywood offers visitors everything a theme park should, and more: rides, festivals, entertainment, an adjacent water park, and Dollywood cabins. One of her primary goals has always been to give back to her home state of Tennessee, and as with her all of her pursuits, the result has put smiles on faces everywhere.
About the Author:
Eric Lent currently serves as Chief Marketing Officer (CMO) of Herschend Family Entertainment, of which The Dollywood Company is a division. Eric Lent previously held executive-level positions with The Hershey Company of Hershey, Pennsylvania.